Privacy Policy

1. Introduction

At EKTHA, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share your information when you visit our website, create an account, place an order or communicate with us.

Our website is powered by Shopify, which provides the ecommerce platform that enables us to offer our products and services.

By using our website, you acknowledge the practices described in this Privacy Policy.

2. Information We Collect

Depending on how you interact with our website, we may collect the following information:

Personal Information

• Full name.

• Email address.

• Mobile number.

• Billing address.

• Shipping address.

• Account information.

Order and Payment Information

• Products purchased.

• Order history.

• Transaction details.

• Payment status.

• Billing information.

Payment card details are generally processed by the relevant payment gateway. We do not intentionally store complete card details on our own systems.

Technical Information

• IP address.

• Browser type.

• Device information.

• Website usage information.

• Cookies and similar tracking technologies.

Communication Information

Information you provide when contacting us through email, WhatsApp, contact forms or other customer support channels.

3. How We Use Your Information

We may use your personal information to:

• Process and fulfil orders.

• Confirm payments and transactions.

• Arrange product shipping and delivery.

• Provide order tracking updates.

• Respond to customer enquiries.

• Process eligible returns, exchanges and refunds.

• Manage customer accounts.

• Improve website functionality and shopping experiences.

• Send promotional offers and updates where permitted.

• Prevent fraudulent activities.

• Comply with legal and regulatory requirements.

4. Sharing of Personal Information

We may share relevant information with trusted third-party service providers when necessary to operate our business.

These may include:

• Shopify, our ecommerce platform.

• Payment gateway providers.

• Shipping and courier partners.

• Website hosting and technical service providers.

• Analytics and marketing service providers.

• Customer support platforms.

• Government authorities or legal agencies when required by law.

We do not authorize service providers to use customer information for purposes unrelated to the services they provide to us, subject to their applicable terms and legal obligations.

5. Cookies and Tracking Technologies

Our website may use cookies and similar technologies to improve your browsing and shopping experience.

Cookies may help us:

• Remember your shopping cart.

• Maintain your login session.

• Understand website traffic.

• Improve website performance.

• Provide relevant advertisements and promotions.

You may manage or disable cookies through your browser settings. Some website features may not function properly if certain cookies are disabled.

6. Payment Security

Payments made through our website are processed using third-party payment service providers.

We use available security measures to help protect customer and transaction information.

However, no online transmission or storage system can be guaranteed to be completely secure.

7. Data Retention

We retain personal information only for as long as reasonably necessary for order fulfilment, customer support, business operations, legal compliance, accounting and dispute resolution.

Certain transaction records may be retained for legally required periods.

8. Your Privacy Rights

Subject to applicable laws, you may request to:

• Access your personal information.

• Correct inaccurate information.

• Request deletion of information where legally permissible.

• Withdraw consent for certain processing activities.

• Opt out of promotional communications.

• Raise concerns regarding the handling of your personal information.

To exercise these rights, contact us using the details provided below. We may need to verify your identity before processing your request.

9. Marketing Communications

We may send promotional emails, messages or updates about EKTHA products, collections and offers where permitted by law.

You can unsubscribe from promotional emails using the unsubscribe option provided in the communication or contact us directly.

Even if you opt out of promotional communications, we may still send essential messages related to your orders and account.

10. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices or content of external websites. We recommend reviewing their privacy policies before sharing personal information.

11. Children's Privacy

Our website is not intended to collect personal information from children without appropriate authorization or consent as required by applicable law.

If we become aware that personal information has been collected in violation of applicable requirements, we will take appropriate steps to address the matter.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features or legal requirements.

Any updates will be published on this page with a revised date.

13. Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy, please contact us:

Brand: EKTHA
Email: [CUSTOMER SUPPORT EMAIL]
Phone / WhatsApp: +918136986999
Business Address: EKTHA QMF4+F9G, Parakkunnam, Palakkad, Kerala 678001
Website: [EKTHA WEBSITE URL]